Some of the sessions you can attend at 2011′s Western Sponsorship Congress (#WSCongress) that will help you improve the ROI of your marketing investments are:
- Seeking Stanley – Making the most out of Best Buy’s sponsorship of the Vancouver Canucks - Mary Ann Mackenzie, Best Buy Canada Ltd.
- Moving Communities to Action - Christa Costas Bradstreet, ParticipACTION
If you have marketing ROI related questions, please post them here and we will help answer them for you.


